For CHANEL, time is not just a matter of seconds on a dial. It is a permanent encounter between the moment and eternity, between the present and the codes established by Gabrielle Chanel.

Since 1987, this unique vision has been expressed in every single CHANEL watch, incarnations of a style that has stood the test of time, with timeless allure.

Marked by the creative freedom imposed by Mademoiselle in sewing, these pieces combine the creativity of the Place Vendôme studio with the exceptional know-how of the Swiss Manufacture of La Chaux-de-Fonds. mercat-andorre

The brand’s emblematic models

The Première features pure, essential lines that symbolize the eternal femininity of CHANEL, while the J12 is a unique union of sporty elegance and technical brilliance. Mademoiselle Privé is a masterpiece of the artistic crafts whose infinite details underscore the refinement of its delicate dial. Born from a tradition of excellence that combines watchmaking expertise and the precise gestures of a jeweler, CHANEL makes each moment that passes exceptional. These are CHANEL moments.

The new J12

A watchmaking icon, the new timepiece J12 features the Caliber 12.1. A new self-winding movement manufactured exclusively for CHANEL.

A true manifesto to style, the J12 watch was designed to break the mold and diverge from past models. This ceramic sporty model revolutionizes the present with each second that ticks by. The J12 is a high-tech, stunning piece with a sleek design. It is a total break from the norm and boasts exquisite mechanics with uncompromising design and a radical aesthetic that can only be paralleled by its comfort and functionality. Its charisma is overpowering. Visually stunning in black, stark white or brilliant chrome, the J12 watch is a true watchmaking icon.


The BOY·FRIEND is a watch for people who forge their own style. Its octagonal shape has been stripped to a bare minimum: what remains are the clean lines of a watch whose boldness is found in its simplicity. The BOY·FRIEND watch is androgynous. Its style boasts a certain idea of femininity revealed through a masculine presence.


The Première watch has the dimensions of eternal femininity and the proportions of unrelenting modernity. Its octagonal case evokes Place Vendôme - reduced to its simplest and most understated perfection. The Première watch has no hour markers and wraps effortlessly around the wrists of women who master all styles.


More than a watch, a jewel. More than a jewel, a watch. Code Coco exudes signature style in the latest timepiece by CHANEL.

Mademoiselle Privé

Two words are posted on the door to Gabrielle Chanel’s workshop at rue Cambon: Mademoiselle Privé. These words inspire us to dream and be captivated by Gabrielle’s talismans, from the camellia to her Coromandel panels. A timeless collection has been born in this intimate space of creation. The watches combine all of CHANEL’S artistic crafts, from mother-of-pearl marquetry to precious embroideries and Grand Feu enamel. Transcending time, each watch radiates exceptional emotion.


The Monsieur watch embodies perfect geometry, flawless circularity and sleek digital graphics. It houses the first movement created by CHANEL Manufacture, its caliber reflects the CHANEL values of aesthetic and technical excellence — as does its front-to-back elegance.

Swiss manufacturing

CHANEL watches were first created in 1987 under the leadership of Jacques Helleu and the brand’s artistic director Karl Lagarfeld. The first CHANEL watch boutique opened at about the same time on Avenue Montaigne in Paris. Soon after workshops were set up in La Chaux-de-Fonds, Switzerland. CHANEL began manufacturing its wide array of watch models in these workshops while implementing age-old watchmaking traditions.

Purchase your CHANEL timepiece at Basic Mercat jewelry and watch retailer in Andorra

The Andorran watch retailer’s Address - purchase a CHANEL watch in Andorra

Basic Mercat luxury watch retailer

Basic Mercat jewelry and watch retailer is located in the capital of the Principality, Andorra la Vella. The boutique is open every day from 10AM to 2PM and from 4PM to 8 PM - Av. Meritxell, 50, AD500 Andorra la Vella.

Check the availability of your CHANEL watch before coming to purchasing it in Andorra

In order to purchase a CHANEL watch in Andorra or other luxury jewelry pieces by prestigious brands, feel free to contact Basic Mercat to check the availability of the pieces that interest you, by phone, at +376 885 110 or by WhatsApp at +376 609 110

Explore CHANEL’S official website